Monday , January 18 2021

Japanese billionaire Yusaku Maezawa beats chicken nugget enthusiast to become most-retweeted person ever


January 07, 2019 20:24:16

A Japanese billionaire who is set to become the first private passenger in space has taken the record for the most retweeted tweet, beating a teenage chicken nugget enthusiast from the US.

Key points:

  • Mr Maezawa asked people to share a tweet about the 10 billion yen his company
  • He will split a large prize with 100 people who have said directly
  • The fashion entrepreneur and former punk-rock drummer is due to fly around the moon in a rocket 2023

Yusaku Maezawa's January 5 tweet has been shared at least 4.3 million times, surpassing the 3.6 million retweets made as part of Carter Wilkerson's April 2017 scheme to secure a year's worth of free nuggets from a fast-food outlet.

Initially, Mr Wilkerson was told by Wendy's he needed 18 million retweets to win the prize, although he still gave him the nuggets and made a $ US 100,000 donation, though he had a long way to lose his target.

"HELP ME PLEASE. A MAN NEEDS HIS NUGGS," he wrote at the time.

Mr Maezawa, who wanted to share a tweet, celebrating 10 billion yen ($ 129,518,400) in New Year's sales from his clothing retailer Zozo, a different approach.

To encourage participation, Mr Maezawa offered 100 people the chance to win a share of a 100 million yen ($ 1,295,900) prize by simply retweeting his post.

The former punk-rock drummer said he would contact the 100 winners directly.

In September, Mr Maezawa announced that he would invite six to eight artists, architects, designers and other creative people on a week-long journey around the moon in a rocket owned by Elon Musk's SpaceX.

Mr Musk said the entrepreneur, founder of Japan's biggest retail website and one of the country's richest people, would pay "a lot of money" for the trip, but the exact amount disclosed to the owner.

The launch is expected in 2023.

While the rocket has not yet been built, Mr Musk has said he wants it ready for an unpiloted trip to Mars in 2022 and a crewed flight in 2024, although his ambitionless production targets are known to slip.

ABC / Wires











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